If you run a local business in the Lowton and Golborne area and you’ve added it to our Local Directory – congratulations! You’ve joined hundreds of other local businesses looking for ways to better connect with truly local customers.
So what’s next? Your listing in our Local Directory is a great starting point – it helps local people discover your business and contact you directly. But if you want to really make your listing work harder for you, here are some simple ways to get more visibility and value from it.
1. Add more detail
The more information your listing contains, the more useful it is to potential customers. Make sure your description clearly explains what you do, who it’s for, and how to get in touch. Think about what makes you different – and include it.
2. Include a great image
Listings with high-quality, engaging images tend to get more clicks. If you’re using a photo, make sure it’s clear, well-lit and represents your business professionally. A picture really can say a thousand words.
Remember: With a free listing, your image appears as a small ‘thumbnail’ – so keep it simple and avoid text overlays for maximum impact. If you’re using a photo, make sure it’s clear, well-lit and represents your business professionally. A picture really can say a thousand words.
3. Check your links
It sounds obvious, but make sure your website and social media links are correct and go to the right place. If you’re running a particular promotion or campaign, you can even link directly to a relevant page.
With a free listing, you can only include one link – so make it count. But if you upgrade to a Featured Listing, you can include multiple links to your website, social media accounts, booking pages or special offers – giving people more ways to engage with you.. If you’re running a particular promotion or campaign, you can even link directly to a relevant page.
4. Share your listing and help more people find you
Letting people know you’re listed in the Local Directory is one of the easiest ways to increase your visibility.
Here are a few simple things you can do:
- Post on your social media pages and include a link to your directory listing so people can find you quickly.
- Tag us in your posts – we’ll often re-share them, helping your business reach even more local people.
- Add a link to your listing on your own website – this not only makes it easier for customers to find you but also gives a small boost to your visibility on search engines.
- Include the link in your email signature – that way, every email you send helps spread the word.
These small steps can make a big difference and help more local people discover your business. Share the link on your social media pages or include it in your email signature. Let your followers know you’re listed on the Lowton & Golborne News or Newton-le-Willows News directory.
Posting about it helps more people discover you – and if you tag us in, we’ll do our best to share it too for even more reach. It also helps build your online presence and signals to search engines that you’re a trusted local business.
You can also include a link to your listing on your own website – it’s a simple SEO boost that helps strengthen your online visibility. Share the link on your social media pages or include it in your email signature. Let your followers know you’re listed on the Lowton & Golborne News or Newton-le-Willows News directory.
Posting about it helps more people discover you – and if you tag us in, we’ll do our best to share it too for even more reach. It also helps build your online presence and signals to search engines that you’re a trusted local business.
5. Keep an eye on our email newsletters
Our Lowton & Golborne Update and Newton-le-Willows Update emails regularly feature three random picks from the directory. One week, it could be you! Keep an eye out and feel free to share the mention when it happens.
7. Upgrade to a Featured Listing
Want to stand out even more? Our Featured Business packages include:
- A series of profiles in our Lowton & Golborne Update emails, which reach thousands of local people twice a week.
- Extra visibility in our directory
- We share social media posts about your business to our established audience of local followers.
- Advertise your special offers or job vacancies in email newsletters
- And more – all from just £89.
👉 Interested? All our advertising options are here.
8. Track your enquiries
Ask people where they heard about you when they get in touch. You might be surprised how many say it was through our directory or newsletters – it’s a great way to see the value in action.
9. Check your inbox settings
People can email you via the listing using the contact form – so please make sure that you’ve added our email addresses to your ‘safe senders’ list so you don’t miss anything. Add:
- news@lowtonandgolbornenews.co.uk
- admin@lowtonandgolbornenews.co.uk
- news@newtonlewillowsnews.co.uk
- admin@newtonlewillowsnews.co.uk
10. Keep your listing up to date
If your opening hours, services or offers change, let us know so we can keep your listing accurate. It only takes a few minutes and ensures the information about you is always correct. Email us: localdirectory@lowtonandgolbornenews.co.uk to make any changes.
Need help updating your listing or thinking about what might work for your business?
Just email us at localdirectory@lowtonandgolbornenews.co.uk – we’re always happy to help.